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What We Do

Clients come to The Neibart Group (TNG) for astute, creative advice about communicating with stakeholders in a meaningful way.

We take the time to understand their business and customize a positioning and communication strategy that gets them heard.

We provide insightful advice based on a nuanced understanding of our clients’ business and needs: targeted, disciplined execution and responsive, flexible client service.

We always:

  • Provide hands-on, senior-level attention;
  • Manage growth carefully to ensure it does not come at the expense of client service;
  • Offer a working environment that cannot be matched by the cultures at larger agencies.

We are defined by the work we do; that means we can never compromise on quality.

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Client Experience
JP Morgan logo
Charles Schwab logo
Russell Investments logo
Ardian logo
PWC logo
iCapital logo
Burford Capital logo
New Alliance Bank logo
Northwestern Mutual logo
Morgan Stanley logo
Schwab Charitable logo
Zurich logo
Pensco logo
Barclays logo
ING logo
Credit Lyonnais logo
Lazard logo
New York Life logo
Oppenheimer logo
T. Rowe Price logo
Van Kampen logo
Standard & Poors logo
GMI logo
Mercer Delta logo
FTI logo
Threshold Group logo
Towers Perrin logo
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Who We Are - The Bosses
Emma Murphy

Emma Murphy
Principal

Emma Murphy is one of the three founders of TNG. She has nearly two decades of experience as a corporate communications counselor with extensive experience in message development, thought leadership positioning, stakeholder engagement and strategic media relations.

In addition to her role managing TNG, she directs the firm’s relationships with Ardian, GS1 US, J.P. Morgan Private Bank and PwC. Throughout her career, Emma has advised industry leaders including PwC, FTI Consulting, Standard and Poor’s, GMI, Credit Lyonnais and Mercer Delta Consulting.

Her expertise spans multiple sectors and issues including asset management, banking, corporate governance, credit ratings, electronic evidence, energy, forensic accounting, global standards, infrastructure, intellectual property, M&A, personal finance, private equity, restructurings, risk, securities litigation, telecom, and turnarounds. Emma has developed extensive relationships with the business, financial and trade press within the financial services and professional services arenas.

Prior to TNG, Emma was a Director at Gavin Anderson & Company New York. Emma holds a BA in Public Relations from RMIT, Melbourne, Australia, with a politics major and finance minor.

David Neibart

David Neibart
Principal

David Neibart is one of the three founders of TNG. He has 22 years of experience as a communications consultant, advising companies and leading agency teams on engagements spanning corporate reputation, thought leadership, crisis management, copywriting, consumer campaigns and internal communications.

David has a particular specialization in the financial services sector, having developed and executed programs for clients including J.P. Morgan Private Bank, Charles Schwab, Morgan Stanley, Russell Investments, Ardian, Northwestern Mutual, NewAlliance Bank, Van Kampen Investments, T. Rowe Price, New York Life, NYCE Corporation, OppenheimerFunds and Zurich Financial Services.

Prior to founding TNG, David was Managing Director at Gavin Anderson & Company in New York (GA), responsible for the Corporate Practice Group across North America. David joined GA from corporate and financial communications firm McDonough & Associates, where he was a Senior Associate.

David joined McDonough & Associates in 1993 from IW Publications, a publisher of trade magazines located in Seattle, Washington. During his tenure with IW, he was the editor of a monthly publication serving the industrial marketplace; and a beat writer for a monthly magazine serving insurance agents and adjusters. David graduated from Skidmore College.

Kerstin Österberg

Kerstin Österberg
Principal

Kerstin Österberg has almost two decades of experience in corporate communications consulting, media relations and content marketing, and in that time has developed deep expertise in the financial and professional services sectors. Her career has spanned the US and Asia, and has included asset management, investment banking, trading, insurance and advisory services.

In addition to her role managing TNG, Kerstin (pronounced "Shasteen") directs the firm’s relationships with Schwab Advisor Services and Russell Investments. Her client experience includes Schwab Charitable, Northwestern Mutual, Mercer Delta Consulting, Morgan Stanley and FTI Consulting.

Before establishing TNG, Kerstin was a Director at Gavin Anderson & Company, a global PR firm owned by Omnicom. Kerstin spent five years with the firm and worked in both the New York and Tokyo offices. Her clients included T. Rowe Price, New York Life, Russell Investments, Fidelity Investments, Barclays Capital and ING Barings.

Kerstin’s career in communications began in the information technology sector as a consultant at Howorth Communications, an Ogilvy PR Worldwide Partner Company based in Sydney, Australia. She maintains a keen interest in technology and its impact on business and lifestyle. An early adopter, she has spearheaded TNG’s social media and content marketing capabilities on behalf of clients.

Kerstin holds a Bachelor of Arts from Charles Sturt University – Mitchell, where she majored in organizational communications and journalism.

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Careers
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WHY TNG?

The Neibart Group helps clients break through the clutter and connect with the right audiences in a meaningful way. We have a similar philosophy when it comes to our working environment; we don’t like anything to get in the way of good work.

So we’ve cut out the ‘noise’ of traditional PR with its lumbering internal structures, egos, and ‘smile and dial’ media relations. We keep things simple so we can focus on what matters to us most – delivering for our clients and enjoying what we do.

We are proud of our reputation. And we know that what we achieve is a direct result of our team. The Neibart Group has the client list of a big agency, and the soul of a small business. Here’s why.

WE KNOW WE’RE NOTHING WITHOUT OUR PEOPLE

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We take an individual approach to professional development, ensuring our people get the experience and mentoring they need to reach their career goals. We believe that opportunity is only limited by your own desire. Challenge yourself to do more with us.

WE DON’T TAKE OURSELVES TOO SERIOUSLY

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We work hard to maintain an environment that’s fun and fulfilling for everyone involved. While we represent blue chip companies, we boast a casual, creative energy that sparks curiosity.

WE TAKE OUR WORK VERY SERIOUSLY

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We may take a relaxed, informal approach, but we’re never less than 100% accountable to each other and our clients. We are defined by the work we do and we will never compromise on quality.

WE ENCOURAGE FRESH PERSPECTIVES AND REWARD INNOVATION

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We might have a shared philosophy when it comes to effective communication, but we could never live without constructive debate on a daily basis.

At TNG, you can have a fulfilling career where your ideas will be heard and appreciated and the work you do is the work you’ve earned. There are no silos here – instead you’ll be collaborating with a proactive account team and highly visible partners to impact our clients’ bottom line.

We boast a casual, open-plan office in the heart of DUMBO with a friendly, supportive, hard-working and fast-paced environment. We expect, recognize, and reward greatness and take pride in our phenomenal client service.

The Neibart Group competes for the best talent. If you’re excited to be a part of a team where your opportunity is limited only by your own desire, please check our open positions below.

ASSISTANT ACCOUNT EXECUTIVE
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Assistant Account Executives provide support to client account teams in four critical areas: monitoring, research, writing and metrics.

Specifically, this includes:

Monitoring

  • Daily monitoring and reporting of client coverage, relevant industry/issues coverage and competitor news in traditional media, online and social outlets
  • Ongoing/real-time monitoring of breaking news, issues and/or client mentions

Research

  • In-depth research on specific outlets and/or reporters to inform media strategy development and/or for use in preparing spokespeople for interviews
  • Research and compilation of custom media lists consisting of outlets and reporters relevant to a client’s business/news
  • Ad hoc research on topics and issues relevant to clients, including synthesizing and formatting findings for delivery
  • Research and monitoring of key influencers for client’s industry or business
  • Competitive reviews, including business profiles and/or assessments of share of voice/communications efforts
  • Research and identification of appropriate third-party event/conference opportunities for clients

Writing

  • Assembly of background research into client-ready format including client-facing emails, briefing books, etc.
  • Drafting of media pitches
  • Drafting day-to-day client correspondence and updates
  • Drafting social media content including blog posts, tweets, LinkedIn status updates, etc.

Metrics

  • Maintaining up-to-date, accurate tracking grids reflecting all client results
  • Compilation, including analysis and formatting, of client-facing project-specific or monthly/quarterly reports and metrics

MINIMUM REQUIREMENTS / COMPETENCIES

  • Bachelor’s degree in Arts, Business, Media/Communications or related field (previous related internship experience ideal)
  • Critical thinker with ability to analyze information and make well thought out decisions
  • Proven research, analysis and reporting skills
  • Proven ability to craft written, error-free copy
  • Strong interest in interacting with top-tier national media (traditional and online), bloggers and influencers
  • Demonstrated ability to take on responsibility and be accountable for results
  • Excellent organizational skills and time management ability
  • Strong work ethic, individual career ambition but team mentality, commitment to excellence

APPLICATIONS

To apply for this position, please send a resume to joinus@neibartgroup.com

Please include a cover email of no more than 300 words detailing why you are interested in a position with The Neibart Group.

The Neibart Group offers competitive compensation commensurate with experience. We also offer a comprehensive benefits package that includes medical, retirement, commuter and phone reimbursement, and significant opportunities for professional development and growth.

SUMMER INTERN
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Summer Interns help account teams monitor the news, research reporters, write copy and analyze metrics.

Specifically, this includes:

  • Monitoring and reporting press coverage of clients, their competitors, their industries and breaking news in online and social media
  • Researching media outlets, reporters, event opportunities and paid media opportunities to inform communications strategy development and prepare spokespeople for interviews
  • Analyzing media coverage and social activity relevant to clients, including synthesizing and formatting findings
  • Writing research reports, media pitches, client correspondence, and social media posts
  • Helping to maintain up-to-date media tracking and providing analysis of media trading data

MINIMUM REQUIREMENTS / COMPETENCIES

  • Completion of junior year in college
  • Critical thinker with ability to analyze information and make good decisions
  • Demonstrated ability to take on responsibility and be accountable for results
  • Excellent organizational skills and time management ability
  • Proven research, analysis and reporting skills
  • Proven ability to write creative, error-free copy
  • Strong interest in national media and social influence
  • Strong work ethic, individual career ambition but team mentality, commitment to excellence

COMPENSATION

This is a paid position.

APPLICATIONS

To apply for this position, please send a resume to joinus@neibartgroup.com

Please include a cover email of no more than 300 words detailing why you are interested in a position with The Neibart Group. We look forward to learning more about you!

Talk to us about building your career at TNG. Contact us at info@neibartgroup.com. We look forward to learning more about you!

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Operators Are Standing By

20 Jay Street, Suite 820
Brooklyn NY 11201

phone: + 1 718 875 2300
fax: + 1 718 228 6108
email: info@neibartgroup.com

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